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With our medical marketing company blog, we help you stay up to date with the latest industry news that may affect your daily office operations. From HIPAA regulation changes to national medical coverage policy updates, we stay on top of the news that matters to you.

Read below for the latest news impacting your medical printing decisions.

What’s The Easiest Way to Find Out If My Patients Have Moved?

 
According to the US Census Bureau, 75% of the population now moves every 5 years. With foreclosures at an all-time high, patients are not as stable as they once were. 95% of the time, the patient won’t notify you they changed their address until they come back to see you. If they move out of the area you may never know.

This can cause major problems for your medical practice. Many providers base their operations on the regular patients they see and if you are unaware your patients have moved out of the area you will have false operating projections. Patients who move without updating you can also cause serious billing and notification problems as well. If you mail them something using regular mail it may get forwarded but you won’t know to where. If you mail something and their change of address info has expired or was not filed out correctly it will just come back to you with the address unknown, wasting your time and money.

The easiest and most accurate way to keep track of our patients is to have a HIPAA compliant direct mail provider like TWI send out a mailer for you. We have the ability go back 4 years on a patients moving information by using the National Change of Address (NCOA) database. We also use Delivery Point Validation (DPV) and the Coding Accuracy Support System (CASS) Certification. When these 3 systems are used it helps ensure the patient resides there and the information you are mailing does not fall into the wrong hands. Plus there is no chance of the mail coming back because of addressing issues. The best part is the verifications are made and sent back to you before we print and mail anything so you are not paying for items that can’t be delivered. Many providers send a NPP notice to their patients once a year just to see if they have moved out of area and to update their records for total HIPAA compliance.

This can also be revenue generating by using a “call to action” or something else that brings your patients in like a new service that you provide. When done correctly you will…

  • Update files with accurate addresses for all your patients
  • Know who has moved out of your service area
  • Increase revenue by using a call to action mailing.

This literally pays for itself, gives you accurate records, solves some compliance issues, generates better patient traffic flows and can create healthier patients.

For additional info on this topic, read this article

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